Ubi Franklin Blames Promiscuity for Managing Challenges in Music Industry
Talent manager says artists lose focus after fame, calls promiscuity a major hurdle for both male and female stars
Popular Nigerian talent manager, Ubi Franklin, has identified promiscuity as the leading challenge in managing artists—especially after they achieve fame.
Speaking during a recent episode of the Culture Sonic Podcast, Franklin explained that while artists are relatively easy to manage in the early stages of their careers, success often leads many down a path of distraction.
“The only artist that can be controlled is the one that has not had a hit,” Franklin said. “Once they have a hit, the first biggest problem is womanising—for male artists. For female singers, it’s promiscuity too.”
Franklin’s comments shed light on a recurring concern in the Nigerian music industry, where personal scandals have at times overshadowed artistic success. Over the years, several musicians have faced controversies ranging from infidelity to leaked intimate videos and sexual assault allegations.
He noted that fame can often change how artists behave and respond to guidance, making it difficult for managers to keep them focused on their careers.
Franklin’s remarks have sparked conversations online, with some industry watchers echoing his sentiments about the personal challenges that come with celebrity life.
