Nigerian music star Kizz Daniel has revealed the core principle that guides his songwriting process — and it’s not about flashy production or surface-level appeal.
In a recent Instagram Story post, the hitmaker emphasized that relatability is the heartbeat of his music, regardless of the genre or who’s behind the beat.
“I don’t make music for aesthetics. No be by ‘make e sound fine,’” he wrote in pidgin English.
“One rule: Relatability. Even if na Segun from Ikorodu produce am, as long as wetin you dey talk dey connect to people wey matter.”
Kizz Daniel’s focus on emotional and cultural resonance is evident throughout his discography. With lyrics that speak directly to everyday life and emotions, a conversational tone, and melodies that stick, his songs transcend age and background. It’s a formula that has helped him maintain a consistent hit-making streak in a highly competitive industry.
Since his breakout in 2014 with the chart-topping Woju, Kizz Daniel has cemented his status as one of Afrobeats’ most reliable hitmakers. His recent smash, Twe Twe, is a testament to that staying power. The song, a collaboration declared the No. 1 song of 2024 by TurnTable Charts, showcases the blend of simplicity, relatability, and rhythmic appeal that defines his signature sound.
With his unwavering commitment to authenticity and connection, Kizz Daniel continues to prove that great music isn’t just about how it sounds — it’s about how it makes people feel.
