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Apple Pledges Extra $100 Billion to U.S. Investments Amid Trump Tariff Pressure

Tech giant Apple Inc. has announced a sweeping $100 billion expansion of its U.S. investment plan, in a strategic move aimed at reinforcing its domestic manufacturing footprint and deflecting mounting tariff threats from President Donald Trump.

The pledge, revealed during a White House event on Wednesday, brings Apple’s total planned U.S. investment to $600 billion over four years, as the company responds to calls from the Trump administration to relocate more of its production operations to American soil.

The new commitment comes months after President Trump publicly called out Apple, warning that iPhones and other products could face steep tariffs if the company did not shift manufacturing out of China and into the United States.

“Apple will massively increase its domestic supply chain spending,” Trump declared at the announcement.
“They’re building data centers across the country and even launching a new smart glass production line in Harrisburg, Kentucky, which will supply key components for iPhones and Apple Watches.”

Trump also praised Apple for “leading by example” and hinted that the company would avoid a planned 100% tariff on chips and semiconductors thanks to its renewed domestic investments.

He noted that other companies could sidestep similar tariffs by following Apple’s lead and committing to U.S.-based production.

Standing beside the president, Apple CEO Tim Cook confirmed the company’s intentions to deepen its U.S. manufacturing roots.

“Our initial $500 billion commitment is already yielding results, and we’re proud to do more,” Cook said.
“This new $100 billion investment will drive even greater production of critical components used in Apple products around the world right here in America.”

The announcement underscores Apple’s delicate balancing act as it navigates geopolitical tensions, supply chain risks, and increasing pressure from Washington to bolster American manufacturing.

Cook, who previously donated $1 million to Trump’s inaugural committee, has maintained a pragmatic relationship with the former president, often acting as a bridge between the tech industry and the White House.

Apple’s expanded investment plan is expected to generate thousands of U.S. jobs and bolster the tech supply chain at a time when reshoring production has become a top economic and political priority.

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Comfort Samuel

I work with TV360 Nigeria, as a broadcast journalist, producer and reporter. I'm so passionate on what I do.

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